Docs

Introduction

BFM Media is the control room an agency uses to run every client's social from one workspace.

One workspace per client, one calendar per workspace. Content moves through an approval pipeline before anything publishes, comment triggers run DM funnels on every post, and partnerships track what every brand deal actually owes you.

The shape in one page

  • Workspaces — one per client. Members get Owner / Editor / Viewer roles.
  • Content — Kanban + calendar view. Every post is a row with status, platform, caption, and media.
  • Approval pipeline — status flows Planned → Editing → Ready for review → Scheduled → Posted. Nothing publishes until a member approves it.
  • Comment triggers — a keyword lands on any of your posts, we auto-DM the commenter (optionally after capturing their email).
  • Partnerships — tag posts to a brand deal; the partnership tracks commitments vs. delivered and aggregates performance.
  • Analytics — reach, engagement, and growth, live from the connected platforms.

Your first 30 minutes

  1. Create a workspace — from /workspaces, name it after the client whose social you're running first.
  2. Connect one platform — Instagram is the fastest onboarding; everything else slots in later. See Connect your platforms.
  3. Draft one post — hit New post, write a caption, attach media, move it through to Scheduled.
  4. Approve it — the Awaiting Approval ring tells you where to click. Approving flips it to Scheduled; the publisher picks it up on its next pass.
  5. Set up one trigger (optional) — pick a keyword, write the DM. See Comment triggers.
If you get stuck
Email support@bfmedia.app with your workspace slug and a screenshot. Replies are same business day on Agency and Pro, within 48 hours otherwise.